BMW IX Electric

The BMW iX comes in two trim levels xDrive50 and the M60 trim level. The M60 comes with a higher power output and it gets a separate review. The BMW iX comes with a base MSRP of $85,095 and comes fully loaded with plenty of technology and features as a part of the standard package. The standard features include a panoramic sunroof with electro-chromatic shade tinting, a power liftgate, a 12.3-inch digital instrument cluster, a 14.9-inch touchscreen infotainment display, four-zone automatic climate control, ambient lighting, a wireless charging pad, a heated steering wheel, and more. There are also multiple options and packages to choose from depending on your budget. You can select from the package of your choice to customize your iX. 

Packages

Premium package

• Convenience package features
• Massaging front seats
• Interior camera
• Wi-Fi hotspot
• Offers upgrade to Bowers & Wilkins premium audio system

Convenience package

• 18-speaker Harman Kardon audio system
• Adjustable drive sound modes 
• 360-degree camera system
• Drive recorder
• Head-up display
• Automated parking system

Luxury package

• Glass controls with wood veneers
• Soft-close doors

Driving Assistance Professional package

• Adaptive cruise control
• Lane-keeping system
• Remote vehicle parking system with memory function
• 360-degree camera system
• Drive recorder
• Highway Assistant

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The 2023 BMW iX comes fairly equipped with a long list of standard tech and features. You can go with the BMW iX with the Convenience package and the Premium package. It adds features like massaging front seats, interior camera, Wi-Fi hotspot, Bowers & Wilkins premium audio system, head-up display, automated parking system, driver recorder, and more. You can also consider adding the Driving Assistance Professional package to add advanced driver assistance technology like adaptive cruise control, lane-keeping assist, 360-degree camera system, and more. 

The 2023 BMW iX comes with a large battery pack when you compare it to its rivals. But considering BMW’s focus on performance, the automaker has given more preference to performance than efficiency. Still, BMW iX comes out as quite an efficient SUV for its segment. The 2023 BMW iX manages to return an MPGe figure of 86 MPGe in the city, 87 MPGe on the highway, and 86 MPGe of combined efficiency. The size of the battery pack is quite large for the competition at a total capacity of 105.2 kWh. When you take that into consideration, the BMW iX manages to deliver a maximum driving range of 315 miles. But that is EPA's estimated figure, and the real-life numbers might differ depending on the driving situation. 

The 2023 Audi e-Tron comes out as the least efficient SUV in the competition. The Genesis GV70 Electric gets the smallest battery pack in the competition. But considering the least efficiency of the Audi e-Tron, it gets the least driving range in the segment. The Genesis GV70 Electric comes next in terms of the lowest driving range offering an overall range of 236 miles. The BMW iX comes next offering a driving range of 315 miles. The Tesla Model X gets a slightly smaller battery pack compared to the iX but it manages the best efficiency in the segment too. The Tesla Model X also offers the best driving range in the competition. 

BMW maintains the opulence in the cabin of the BMW iX using premium materials in the cabin. The door of the SUV gets a two-tone finish with Beige color on top which gives it an airy feeling. As you move inside the cabin, the dashboard gets a nice soft-touch finish. The seats at the front are very supportive and get multiple adjustments. The front seats also get electric adjustments with memory seat settings. There are multiple storage compartments in the cabin including the door to keep your drink and other stuff. There is also a panoramic sunroof to add to the ambiance of the cabin. The rear seats are also quite spacious with a ton of headroom and rear passengers can also set their own temperature. The center armrest at the rear also gets a cupholder for the rear passengers. The cargo area is quite spacious for the class too. 

The BMW iX offers a spacious cabin for its class and the quality of the materials in the cabin gives you a premium feel. The cargo area is also quite spacious and it offers the second-highest cargo area in the competition. The Tesla Model X takes a different approach and comes with a technology-loaded cabin with massive screens. The Tesla Model X also offers the most spacious cargo area in the competition. The Audi e-Tron offers the best legroom in the competition for the rear seat passengers. The Genesis GV70 Electric gets 28.7 cubic feet of cargo capacity. The Audi e-Tron also gets a similar size cargo area. 

Standout interior features:

• Power-adjustable front seats
• Heated steering wheel
• Synthetic leather upholstery
• Four-zone automatic climate control
• Ambient lighting
• Wireless phone charging pad

2023 BMW iX Infotainment 

The 2023 BMW iX comes with a tech-loaded cabin without giving the overly done feel. It gets a 14.9-inch touchscreen infotainment display that combines with a 12.3-inch digital instrument cluster. The infotainment system runs on BMW’s latest iDrive 8 infotainment interface. The infotainment system works flawlessly and it comes with multiple applications loaded in the system already. You can some of the applications directly while others require a paid membership. The infotainment system is pretty easy to use and responds instantly to the touch response. The infotainment system comes with Apple CarPlay and Android Auto connectivity as standard. You also get a 12-speaker audio system and you can get the optional 18-speaker Harman Kardon audio system and an even more premium 30-speaker Bowers & Wilkins Diamond Surround Sound System. 

Standout infotainment system:

• 14.9-inch touchscreen infotainment display
• 12.3-inch digital instrument cluster
• AM/FM radio
• SiriusXM satellite radio
• Apple CarPlay and Android Auto
• 30-speaker Bowers & Wilkins Diamond Surround Sound System

The 2023 BMW iX follows a distinct design language from the outside. On the front, BMW uses its laser light technology in the headlights of the SUV with LED turn signals and LED daytime running lights. It gets massive air intakes on both sides of the SUV right below the headlights with a gloss-black finish. The biggest highlight remains an enlarged version of BMW’s kidney grille and it depends on your personal preference if you like that design or not. On the hood of the car, BMW’s badge gets a blue circular finish to help you identify that it is an electric vehicle. The side gets beautiful wheels with the BMW badge in the center again with the blue trim. The power-folding side mirrors get a nice finish matching the body color. The rear gets a pair of long LED taillights, the BMW badge with blue trim, and functional diffusers at the bottom. 

The 2023 Tesla Model X is the longest SUV in the competition and it is also wider than all the other rivals. The BMW iX comes with the longest wheelbase in the competition and is also the tallest SUV in the competition. The ground clearance of the Tesla Model X and the BMW iX are the best in the class and there is a marginal difference in favor of the Model X. The Tesla Model X gets the second longest wheelbase in the class. The Audi e-Tron is significantly shorter than the Bimmer and the Tesla. The Genesis GV70 Electric is the most compact SUV in the competition. 

Standout exterior features:

• 21-inch wheels
• BMW Laser lights with LED daytime running lights
• Panoramic sunroof
• Rain-sensing wipers
• Lip spoiler
• Power Liftgate

BMW is known for having high standards in terms of the safety department of their vehicle. The 2023 BMW iX is no exception and BMW has maintained its safety standard even in their electric SUV. The 2023 BMW iX has not been tested for its safety ratings by the National Highway Traffic Safety Administration (NHTSA) and the Insurance Institute for Highway Safety (IIHS). But the platform is built with high-strength materials and the SUV comes with a nice fit and finish. It also comes standard with all the basic safety features. But that is not all and the BMW iX also comes with a long list of advanced driver assistance features as standard with the car including lane-keeping assist system and autonomous emergency braking. 

Safety features include:

• Traction control
• Electronic stability control
• Automated parking sensors
• Lane-keeping assist
• 360-degree camera system
• Autonomous emergency braking

2023 BMW iX vs. 2023 Tesla Model X

The 2023 Tesla Model X comes with a higher base price tag compared to the BMW iX. But for the price, it offers quicker acceleration than the BMW iX. The Tesla Model X takes 3.7 seconds to complete the 0 to 60 mph sprint. You also get access to Tesla’s fast charging network with the Tesla Model X. The driving range of the Tesla Model X is also better than the BMW iX. Both cars have higher performance models and the Tesla Model X takes the lead in terms of performance even there. But the BMW iX offers a different proposition to the buyers at a more affordable price tag. You can go with either of the SUVs depending on your preferences.

2023 BMW iX vs. 2023 Audi e-Tron

The 2023 Audi e-Tron has been in the market for a longer period of time. The Audi e-Tron comes with different priorities compared to the BMW iX. The BMW iX focuses on delivering a fun-to-drive package along with practicality. But the Audi e-Tron focuses more on delivering a luxurious experience and keeps a more comfort-oriented approach. It is slower than the BMW iX in the 0 to 60 mph acceleration and it is also cheaper than the iX. The biggest challenge with the Audi e-Tron is its limited driving range of less than 250 miles. The BMW iX comes out as a more exciting package but the choice depends on your priorities. 

2023 BMW iX vs. 2023 Genesis GV70 Electric

The 2023 Genesis GV70 Electric is the most affordable mid-size luxury SUV with an electric powertrain in the competition. It offers slightly better acceleration than the BMW iX at a much more affordable price. The BMW iX takes the lead with a significant margin in terms of overall driving range with a bigger battery pack. The Genesis GV70 Electric also gets a luxurious cabin but it is not quite at the same level as the BMW iX. The BMW iX also offers a more spacious cabin with more space for the front and rear seat passengers. The cargo area of the BMW iX is also significantly larger than the GV70 Electric. The Genesis GV70 Electric is a good option if you have a limited budget. You can consider the BMW iX if budget is not a problem. 

The 2023 BMW iX is a mid-size luxury SUV that uses an electric powertrain underneath. You can consider it as an electrified version of the BMW X5 SUV. But there are some areas where it performs even better than its gasoline-powered counterpart. The first difference you see is in the performance as the BMW iX is quicker than the X5 as it gets an instant torque from the electric motor. The BMW iX also comes with a more modern approach in the cabin with larger screens and more standard tech. The exterior styling of the BMW iX is a distinct approach and it might not appeal to everyone. The exterior design of the car remains a subjective choice for the buyers. The 2023 BMW iX also offers good practicality with a spacious cabin. It gets multiple storage spaces in the cabin and both rows offer ample space for the passengers. The 2023 BMW iX comes out as a good option if you are looking for an electric mid-size luxury SUV that offers a balanced package.